OBJECTIVES
Lees Line, a transportation provider in the Midlands, required marketing support for the launch of its new executive travel service. The company needed its digital presence to reflect its new luxury offering as it sought to appeal to both businesses and VIP clientele. Purpose Media was tasked with designing and building a website which would not only meet these goals but also simplify the booking process for customers.
STRATEGY
Purpose Media worked closely with Lees Line to design a website which encapsulated the prestige and quality of the company’s new high-end service. A sophisticated and user-friendly site was developed, with a focus on elevating the customer experience through a seamless booking process.
The design featured a clean and polished look, perfectly aligned with Lees Line Executive Travel’s premium services and reputation for excellence.
The project included bespoke videography and photography to showcase the company’s fleet and provide versatile visual assets for use across various marketing channels.
This approach ensured that Lees Line’s digital presence not only captured the attention of the company’s target audience but also underscored its position in the competitive luxury transport market.
RESULTS
Lees Line’s executives credit Purpose Media with playing an integral role in the launch of their new executive travel services.
They say the new site has been instrumental in showcasing their luxury offering and professionalism. Further, they believe the site’s streamlined functionality and sophisticated design have helped position the company as a trusted provider of transportation solutions.
